award-winning
EXECutive Producer & executive creative director
What do you do?
I engineer creative systems that turn cultural storytelling into scalable business impact, Translating creative vision into cultural currency.
I traded my precision as an automotive engineer for the art of storytelling and never looked back. Today I serve as a VP, Branded Content and Development at Urban One partnering with global brands to craft documentaries, podcasts and campaigns rooted in care, cultural context and creativity.
From NAACP‑nominated productions to award‑winning branded entertainment, my goal is simple: to shape content that isn’t just seen, but felt, and to turn brand messages into genuine cultural connection.